Your current location:HOME >opinions >Small Manufacturers Harness E 正文
TIME:2024-05-21 12:07:37 Source: Internet compilationEdit:opinions
Contact Us HomeNewsHighlightACWF NewsSocietyWom
Exhibitors introduce livestream promotions to visitors during an e-commerce expo in Hangzhou, Zhejiang Province. [Liu Lingyi/Xinhua] |
Report: New product categories shine as consumer choices evolve abroad
Niche sports products, intelligent hardware, smart home devices and customized small machinery equipment made by Chinese manufacturers are becoming popular among overseas consumers, whose demand for personalized commodities is rising, said a new report released by Alibaba.com, Chinese tech heavyweight Alibaba Group's business-to-business platform that helps facilitate foreign trade, on Wednesday.
The turnover of pickleball paddles surged 209 percent year-on-year in November, while baseball- and badminton-related products, and camping, hiking and other outdoor sports commodities have seen booming sales on the online marketplace, according to Alibaba.com.
Pickleball is a trendy, fast-growing sport that has enjoyed soaring popularity in the United States in recent years.
Alibaba.com said artificial intelligence technology has accelerated the popularization of intelligent hardware, with overseas consumers increasingly favoring consumer electronics products and small household appliances with innovative intelligent technologies.
Sales of wearable devices, virtual reality glasses and smart speakers rose more than 30 percent year-on-year in November, it said.
Overseas pet owners are willing to pay more for premium products, as the transaction volume of cat litter boxes and pet feeders jumped 102 percent and 128 percent year-on-year, respectively.
Small machinery equipment like laser engraving machines, laser printers and multifunction packaging machines that can meet the personalized demand of overseas Generation Z consumers (those born between the mid-1990s and early 2010s) have seen robust growth, the report noted.
Environmentally friendly products are increasingly favored by overseas shoppers. For instance, sales of straw tote bags and knitted fabrics made of organic cotton with antibacterial function increased 78 percent and 49 percent year-on-year, respectively.
Qin Fen, who is in charge of industries and merchant business at Alibaba.com, said the new wave of AI should encourage small and medium-sized Chinese manufacturers to improve their AI and digital capabilities to offer tailor-made products and satisfy wide-ranging demands overseas.
Cui Lili, director of the Shanghai University of Finance and Economics' Institute of E-commerce, said the popularity of made-in-China products in overseas markets shows these cost-effective commodities have gained wide recognition and burnished the image of Chinese brands abroad in recent years.
Fresh growth opportunities are emerging, Cui said, adding Chinese enterprises should make full use of cross-border e-commerce platforms to quickly meet demand from overseas markets, learn more about relevant laws, regulations and quality standards of other countries, and adjust supply chains to make products that meet local requirements.
China's cross-border e-commerce sector has seen robust growth in recent years. The import and export scale of the country's cross-border e-commerce reached 1.7 trillion yuan ($237.8 billion) in the first three quarters, up 14.4 percent year-on-year, according to the Ministry of Commerce.
As a new form of foreign trade, cross-border e-commerce has become an important driving force for bolstering the growth of China's foreign trade, said Zhang Zhouping, a senior analyst of B2B and cross-border activities at the Internet Economy Institute, a domestic consultancy.
An increasing number of Chinese merchants now sell their products to overseas markets via cross-border e-commerce platforms, which provide a new way for micro, small and medium-sized enterprises to expand their global footprint and build up new brands, Zhang said.
Overseas consumers have gradually boosted their awareness of, and trust in, Chinese companies and products, and maintain a favorable attitude toward Chinese brands, according to a white paper released by online media outlets Sina News and Huanqiu.com.
(Source: China Daily)
32.3KPlease understand that womenofchina.cn,a non-profit, information-communication website, cannot reach every writer before using articles and images. For copyright issues, please contact us by emailing: [email protected]. The articles published and opinions expressed on this website represent the opinions of writers and are not necessarily shared by womenofchina.cn.
Amtrak train hits pickup truck in upstate New York, 3 dead including child2024-05-21 11:55
Netflix announces hit show will be axed after just two seasons2024-05-21 11:43
US proposes ending new federal leases in nation's biggest coal region2024-05-21 11:37
Google wants judge, not jury, decide upcoming antitrust case in Virginia2024-05-21 11:33
Supreme Court rejects an appeal from a Canadian man once held at Guantanamo2024-05-21 11:24
Wembanyama headlines France's preliminary roster for Paris Olympics basketball tournament2024-05-21 11:21
Innovation, investment urged to win global AI race2024-05-21 11:07
Preakness is up next for Brian Hernandez after winning the Derby with a perfect trip on Mystik Dan2024-05-21 10:56
Baby Reindeer's real2024-05-21 10:44
Tech start2024-05-21 10:15
Brazil replaces injured goalkeeper Ederson in Copa America squad2024-05-21 12:06
National political themes will lead off the campaign for Pennsylvania's next attorney general2024-05-21 11:32
Archaeologists believe they've found site of Revolutionary War barracks in Virginia2024-05-21 11:18
Sarah Hyland LICKS her husband Wells Adams' tongue in loved2024-05-21 10:52
Inquiry slams UK authorities for failures that killed thousands in infected blood scandal2024-05-21 10:38
Preakness is up next for Brian Hernandez after winning the Derby with a perfect trip on Mystik Dan2024-05-21 10:27
US Coast Guard says Texas barge collision may have spilled up to 2,000 gallons of oil2024-05-21 10:15
So Mi Lee shoots 66 to take lead in Mihuno Americas Open as Rose Zhang leaves with illness2024-05-21 10:07
Justin Timberlake set to bring his The Forget Tomorrow World Tour to Australia in 20252024-05-21 09:57
David Beckham details what inspired him to film his tell2024-05-21 09:38